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playAWARDS Partners With Experiential Entertainment Brand Lighthouse Immersive to Bring All-new Rewards to Global Community of PLAYSTUDIOS Gamers | Region


LAS VEGAS–(Small business WIRE)–Could 2, 2022–

playAWARDS, the loyalty internet marketing division of cellular gaming chief PLAYSTUDIOS, has added experiential enjoyment model Lighthouse Immersive to its expanding portfolio of reward companions. Lighthouse Immersive is the artistic pressure driving the Immersive Van Gogh working experience that showcases the works of Vincent van Gogh as a result of 500,000 cubic ft of projection mapping, 60,600 frames of video clip, and 90,000,000 pixels. The experience is currently functioning in fourteen distinctive towns in the course of the United States and Canada. Players of PLAYSTUDIOS cell apps can now exchange loyalty points earned throughout free of charge gameplay for complimentary and specifically priced tickets to Immersive Van Gogh, on the Las Vegas Strip, located at Lighthouse Artspace Las Vegas in The Stores at Crystals.

“Lighthouse specializes in the kind of cutting-edge, immersive experiences that our viewers of gamers loves to see,” states Head of playAWARDS Rob Oseland.

Lighthouse Immersive joins a lineup of playAWARDS associates with celebrated brand names giving exclusive encounters across the globe, including MGM Resorts Worldwide, IHG Inns and Resorts, Town Vineyard, and Wolfgang Puck.

“As we increase our immersive experience offerings around the planet, we are eager to companion with revolutionary makes that comprehend the quickly-developing cell shopper,” states Immersive Van Gogh producer Corey Ross. “What PLAYSTUDIOS and playAWARDS have developed is unequalled in loyalty internet marketing, and collectively we can introduce an all-new viewers to these exceptionally exceptional encounters, and observe them attain a new appreciation for art.”

Gamers can obtain Lighthouse Immersive benefits by way of the Benefits keep on PLAYSTUDIOS cell apps – myVEGAS Slots, myVEGAS Bingo, my KONAMI Slots, myVEGAS Blackjack, POP! Slots, and MGM Slots Live. PLAYSTUDIOS apps are offered to obtain free of charge on iOS, Android, Kindle, and Facebook.


PLAYSTUDIOS, Inc. (Nasdaq: MYPS) creator of the groundbreaking playAWARDS loyalty system is a publisher and developer of award-successful mobile video games, like the legendary Tetris® mobile app, POP! Slots, myVEGAS Slots, myVEGAS Blackjack, my KONAMI Slots, myVEGAS Bingo, and MGM Slots Reside. The playAWARDS loyalty platform permits players to earn authentic-earth rewards from a world wide selection of iconic hospitality, leisure, and leisure brand names. playAWARDS associates incorporate MGM Resorts Worldwide, Wolfgang Puck, Norwegian Cruise Line, Resorts Entire world, IHG, Bowlero, Gray Line Excursions, and Hippodrome On line casino amid some others. Founded by a team of veteran gaming, hospitality, and technological know-how business people, PLAYSTUDIOS apps incorporate the best components of well-known relaxed online games with powerful genuine-world advantages. To study more about PLAYSTUDIOS, check out www.playstudios.com.

About Lighthouse Immersive

Lighthouse Immersive makes, generates, and distributes ground breaking digital immersive art ordeals via its experiential amusement multiplex digital art galleries, aiming to cultivate group and creativity by way of massive-scale gatherings and exhibitions of all artwork sorts. Lighthouse Immersive gives versatile spaces for creators to present their operate although engaging audiences in special artwork encounters that inspire dialogue and inspire new creative creations. Lighthouse Immersive has generated the globe premiere of Immersive Van Gogh, Immersive Frida Kahlo and Immersive Klimt: Revolution to much more than 21 North American cities. Identified as the leader in immersive artwork ordeals, Lighthouse Immersive customized-layouts just about every of their venues, named Lighthouse ArtSpace, to distinctly envelop the numerous architectural options they inhabit, it operates galleries in a variety of historic venues like refurbished industrial and retail spaces.

Because 2021, the enterprise has opened or is opening 21 new galleries in North American cities which include New York City, Los Angeles, Chicago, Dallas, Houston, Las Vegas, Boston and Denver, and is at this time growing into supplemental marketplaces. To day, Lighthouse Immersive has sold about 4.8 million tickets to Immersive Van Gogh across North The us, with Artnet calling it “one of the biggest coordinated art phenomena of all time.”

See supply edition on businesswire.com:https://www.businesswire.com/news/dwelling/20220502005350/en/

Make contact with: Amy Rossetti

Rossetti General public Relations

[email protected]

Key word: NEVADA UNITED STATES NORTH The united states

Business Key phrase: ARTS/MUSEUMS Internet marketing Leisure COMMUNICATIONS Cell Amusement Electronic Video games

Resource: PLAYSTUDIOS, Inc.

Copyright Business enterprise Wire 2022.

PUB: 05/02/2022 01:00 PM/DISC: 05/02/2022 01:02 PM



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