March 2, 2024


General will live on forever

Time to make a change: our first-ever DE&I survey of UK marketing agencies


It started out as a partnership involving The Agency Collective and Hallam, sparked by our curiosity about how consultant companies are of the United kingdom population.

We consider that a various enterprise is a balanced organization. Not only is diversity a moral vital, but numerous workforces are additional imaginative, successful and ground breaking.

For the industry to grow to be much more assorted, we have to first realize exactly where we are now. More than 100 agencies have contributed to this study, ranging from niche commence-ups by to founded complete-support agencies with in excess of 100 employees. This amount of participation is a vastly encouraging very first move to increasing range inside our sector.

Download the report here

A the latest report by the Wall Avenue Journal concluded that ‘diverse and inclusive cultures are delivering providers with a competitive edge over their peers.’ Our report joins a growing number of experiments which help the reality that socially and ethnically numerous teams are far more inventive, effective and modern.

Having said that, as our survey in collaboration with The Agency Collective highlights, there is a ton of work still to be carried out, at each individual amount, if agencies are to turn out to be a real reflection of our varied populace.

The important headlines:

39% of agencies use no people today of underrepresented ethnic groups
75% of agency leadership groups are 100% white
43% of senior management group customers are female

Kiorhte Aghoghogbe, our Senior Account Manager and Range and Inclusion Guide, explained:

“I’ve often worked in places the place I have been the only particular person who is not white. The usual company culture isn’t progressive or various. All those who can effect transform are usually not producing any variations, so it’s still left to individuals who are affected to be the trailblazers.”

Ellie Hale Taking care of Director, The Company Collective, mentioned:

 “I have been in positions exactly where I have had to battle tooth and nail to be paid out the exact same as my male counterpart. This only shouldn’t be the scenario, and gender equality inside of organizations wants to be regularly dealt with. Seem at your using the services of system. Seem at your career growth paths for your teams. Seem at what you are accomplishing to actively help and motivate women of all ages in leadership roles? Girls in organizations have earned to be listened to, be recognised and be promoted. Be an advocate and let us do absent with any profession ceilings.”

In this report, we cover:

  • The measurement, services and places of the businesses who took aspect
  • The important findings from the study, such as illustration on gender, ethnicity and incapacity and LGBTQ+ 
  • Suggestions on how to employ a extra numerous staff

Obtain the report here 


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